With the new Rooibos Tea Powder, P&T is adding a naturally caffeine-free option to its Powdered Collection for the first time, creating a new dimension of conscious indulgence. In addition to the existing Matcha varieties and Hojicha Powder, the company is launching a product that now allows for the tea ritual even later in the day.
New Product
The Rooibos Tea Powder was specifically developed to fill a gap in the product range: a warm, ritualistic beverage completely without caffeine. While Matcha and Hojicha are primarily known for energy and focus, Rooibos is aimed at moments of deceleration – whether in the afternoon, in the evening, or whenever calm is desired.
Taste-wise, the powder impresses with a soft, well-rounded aroma. Notes of toffee, oat, and caramel give the drink a natural sweetness and make it particularly accessible. In combination with milk, it creates a creamy, golden latte that deliberately avoids intensity and instead focuses on warmth and balance.
The P&T Rooibos Tea Powder is now available as a limited edition online and in selected stores (50 g, 32 €).
